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College of Creative Arts and Media Reed School of Media and Communications

Sports and Adventure Media, BSJ

Are you a natural storyteller with a passion for the outdoors? Are you ready to immerse yourself in high-tech media to bring the big game to life?

Sports and adventure media professionals are in the moment. They’re on the sidelines capturing game-day video or traveling across state lines for a travel blog, putting the audience right there with them.

They use the latest technologies to produce stories for web and social media or make advertising pitches to worldwide brands. They are camera operators who coordinate promotions or make edits from the production room. And they experience rock climbing, mountain biking, and rafting GoPro-style.

As a Sports and Adventure Media major, you’ll develop skills in storytelling, audience engagement, media ethics, audio and video production, writing, and marketing. You’ll be prepared to enter an ever-changing digital media landscape and stand out as a leader in the field.

Your Degree Plan

Student working in video booth at Hope Coliseum
Sports and adventure fans want information fast and on-the-go. Employers are looking for professional communicators with specialized skills to handle the demand.

As a Sports and Adventure Media student, you will gain real-world, tangible experience through skills-based courses and access to modern facilities, the latest digital technology, and opportunities in audio and video production.

To graduate, all College of Media majors must complete a minimum of 120 credit hours. Sports and Adventure Media students complete:

  • A media-focused first year seminar course
  • General Education Foundations (GEF) courses like English, math, and science
  • Additional courses outside of the major including statistics, economics, and sociology
  • Core media courses including writing and ethics
  • Required courses in Sports and Adventure Media
  • Sports and Adventure Media electives of your choosing
  • Elective courses of your choosing outside of the major
Tailor this major to your interests by focusing your coursework in 1 of these areas:

Adventure Media

Sports Media

Take advantage of special options related to this major:

Honors

Expand your curiosity and enhance your curriculum through the WVU Honors College. Two programs are offered: Honors Foundations and Honors in Action.

The WVU Difference

What sets this program apart?

  • Only known undergraduate major in the country to focus on sports and adventure media.
  • Adventure WV program.
  • Highly competitive D1 athletic program.
  • Partnership with Big 12 Now on ESPN+ allows students to report from the sidelines and provide technical support on game day for ABC, ESPN, ESPN2, ESPNU, Fox FS1, and SkyCam Tech.
  • Robust student media with the award-winning Daily Athenaeum student newspaper and U92 student radio station.
  • Funding available for study abroad and major market internships.
  • On-campus facilities include the Media Innovation Center, University Forest, and Zip Line Canopy Tour.
  • 1 of only 115 journalism/communication programs accredited worldwide by the Accrediting Council on Education in Journalism and Mass Communications.
  • Purpose Center - Discover your values and strengths to guide your educational path and personal journey.

Learn by Doing

Get involved outside the classroom.

Big 12 Now on ESPN+
Picture yourself in front of an ESPN camera, reporting live from a Big 12 game in the Hope Coliseum or on Mountaineer Field. Students report from the sidelines and provide technical support on game day for ABC, ESPN, ESPN2, ESPNU, Fox FS1, and SkyCam Tech.

The Perfect Place for Adventure
West Virginia is the ideal setting for professional field experiences like whitewater rafting, rock climbing, and mountain biking. Students also have the opportunity to travel to places like Arches National Park in Utah as part of the Adventure Travel Writing and Photography Course.

WVU News
Learn to write, report, shoot, direct, anchor, edit, and produce a newscast, working alongside professionals in a modern, HD television studio. Covering events on campus and throughout the Morgantown community, the newscast streams on Pittsburgh’s KDKA-TV website, on the HD Media website, and airs statewide on West Virginia Public Broadcasting and the City of Morgantown’s Public Access Channel.

The Daily Athenaeum
Official student newspaper at WVU. The DA was founded in 1887 and draws students from all disciplines to contribute original content for publication. Today, the DA is a 24/7 digital-first media organization that includes print, online, video, and podcasting.

U92
Since 1982, U92 The Moose, WWVU-FM is the source of new music and broadcaster development at West Virginia University. U92 plays a daily mix of fresh alternative music, along with news, sports, and specialty and curated genre shows.

Sports and Adventure Media students intern with companies like AT&T SportsNet, ESPN, and the Pittsburgh Penguins.

Careers and Outcomes

How does this degree prepare students for a career?

Media Programming Directors

Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.

Has a Bright Outlook

Median Salary: $83,480

Possible Job Titles: News Director, Program Director (PD), Program Manager, Programming Director

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Median Salary: $45,680

Possible Job Titles: Anchor, Announcer, News Anchor, Television News Anchor (TV News Anchor)

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

Median Salary: $60,280

Possible Job Titles: Anchor, News Anchor, News Reporter, Reporter

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

Has a Bright Outlook

Median Salary: $69,780

Possible Job Titles: Communications Specialist, Public Affairs Specialist, Public Information Officer, Public Relations Specialist (PR Specialist)

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

Median Salary: $75,260

Possible Job Titles: Editor, News Editor, Newspaper Copy Editor, Sports Editor

Broadcast Technicians

Set up, operate, and maintain the electronic equipment used to acquire, edit, and transmit audio and video for radio or television programs. Control and adjust incoming and outgoing broadcast signals to regulate sound volume, signal strength, and signal clarity. Operate satellite, microwave, or other transmitter equipment to broadcast radio or television programs.

Median Salary: $53,920

Possible Job Titles: Board Operator, Broadcast Engineer, Broadcast Technician, Control Operator

Photographers

Photograph people, landscapes, merchandise, or other subjects. May use lighting equipment to enhance a subject’s appearance. May use editing software to produce finished images and prints. Includes commercial and industrial photographers, scientific photographers, and photojournalists.

Median Salary: $42,520

Possible Job Titles: Commercial Photographer, Photographer, Photojournalist, Portrait Photographer

Film and Video Editors

Edit moving images on film, video, or other media. May work with a producer or director to organize images for final production. May edit or synchronize soundtracks with images.

Median Salary: $70,980

Possible Job Titles: Editor, Film Editor, News Editor, Video Editor

Career options

Sports and Adventure Media students get experience covering Big 12 sporting events and adventure experiences for live production while in school so they’re ready to pursue careers as:

  • Sports writers
  • Announcers
  • Video producers
  • Digital media editors
  • Social media specialists
  • Promotions coordinators
  • Multimedia specialists

Places and Spaces

See where you’ll study, research, and create.

Window walls of a Media Innovation Center meeting space

Media Innovation Center

The Media Innovation Center is an open-door, cross-discipline media space that provides the latest digital and interactive tools to develop original, story-based, digital media experiences. Our co-innovation philosophy and embrace of innovation for social change leads our belief that every community should have the access, tools, and skills to shape its own story, identity, and future.
Person riding on a zip line through the University forest

Zip Line Canopy Tour

WVU has the only University-owned and operated zip line. The zip line canopy tour consists of:

  • 4 zip lines
  • 7 tree-based platforms
  • Aerial bridge
  • Aerial ladder
  • 45-foot exit rappel

Virtual Tour

It’s the next best thing to being here. Virtually tour our campus and residence halls.

Student Life

You'll experience epic traditions, quality academics, and a supportive community that feels like home.

Visit

See WVU in person and start imagining life as a Mountaineer.

Admission Requirements

To be admitted to the major, first-time freshmen must meet WVU's first-time freshman admission requirements. Interested in transferring? Review the transfer admission requirements.

Tuition and Aid

How much does at WVU cost? And how can you save?

Tuition and Fees

Estimated rates are available on our tuition website. Anyone who is not a current West Virginia resident, including international students, will be charged non-resident rates.

Scholarships

Estimate your eligibility for merit scholarships at WVU Morgantown.

Ways to Save

Beyond scholarships, here are other ways to reduce your cost of attending WVU.

Financial Aid

The most important step toward funding your future with financial aid for the Sports and Adventure Media, BSJ is submitting the Free Application for Federal Student Aid, or FAFSA.

How to Complete the FAFSA

Ohio Tuition Reciprocity

As the result of a special agreement, students from Ohio who are fully admitted to can enroll at WVU and pay in-state tuition rates. Students must be admitted to both the University and this major.

More About Ohio Tuition Reciprocity

Start at Another WVU Campus

You can start your career with WVU at another campus and transfer to WVU Morgantown.

Explore WVU System

Transfer Articulation Agreements

To simplify the transfer process, we have formal agreements with certain institutions. These agreements outline the courses you should take to prepare for transferring to WVU.

Review the full list of transfer articulation agreements to see if your institution is listed.

Learn How to Transfer Course Credits

Request Info

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