Skip to main content
Flying WV
Apply Now Request Info
Football players below TEAM sign
College of Applied Human Sciences

Sport Management, BS

The Sport Management degree program prepares students for dynamic careers in the multibillion-dollar sports industry. Blending business, leadership, marketing, and event management with a deep understanding of the sports world, the program equips students to manage teams, events, facilities, and organizations at every level. Through hands-on experiences and industry partnerships with WVU Athletics and the local minor league baseball team, the West Virginia Black Bears, students learn the strategies behind successful sport operations and develop the professional skills needed to thrive in this fast-paced field.

Academics

WVU Sport Management senior Nic Menarchek poses for a portrait at the Kendrick Family Ballpark at the Monongalia County Baseball Complex.
  • Every graduate finishes the program having completed an internship experience that strengthens their résumé and skills.
  • WVU School of Sport Sciences was recently recognized as 1 of the best in the country by Newsweek.
  • Accelerated bachelor’s to master’s program, allowing students to earn both degrees in 4 years and setting them ahead of competitors.
  • Strong partnership and collaboration at the highest level of NCAA Division I with WVU Athletics, as well as the local minor league baseball team.
  • An established program since 1981 provides a robust Mountaineer alumni network, giving students access to mentorship, industry insights, and exclusive internships, and job opportunities.
  • Classes taught by full-time faculty who have experience in the sport industry including the NFL, NCAA, Big 12, ACC, Big East, American Athletic Conference, National Federation of High Schools, and sport event operations.
  • Our program allows students to choose their minor areas of study, ensuring a learning experience that is both customizable and career focused. With additional support from our Student Support Services, who provide personalized curriculum mapping and success coaching opportunities to help students develop their soft skills necessary to succeed in higher education and thrive in the industry, graduates leave ready to lead, innovate, and make an impact in 1 of the most exciting industries today.

WVU Graduate School

The WVU sport management master’s program is ranked in the top 40 in the country according to Sport Business Management Postgraduate Course rankings.

Study Abroad

Spend a semester abroad in the Netherlands through our partnership with The Hague University of Applied Sciences or join faculty-led trips over the summer to explore the global sport industry in places like Canada, Brazil, the Dominican Republic, and Spain.

GOAL LLC

GOAL LLC: The Living, Learning Community for students interested in the study of sports business.

Careers

Students go on to pursue careers as athletic directors at the college and high school levels, general and operation managers in professional sport organizations, marketing managers, public relations managers, compliance officers, coaches, sport officials, and more.

Get Involved

Students can get involved with the Sports Management Club or 1 of the WVU Intramural and Rec Club sports.

Industry Growth

Employment of entertainment and sports occupations plans to grow by 10% through 2026, according to U.S. Bureau of Labor Statistics.

Applied Human Sciences Building viewed through trees

Applied Human Sciences Building

Located next to the WVU Rec Center and adjacent to turf fields on the Evansdale part of campus, the Applied Human Sciences Building features modern classrooms, collaborative spaces, all faculty offices, and a fitness training room. It offers a dynamic environment for learning, research, and professional preparation.
Interior view of Baseball Biomechanics Center

Baseball Biomechanics Center

The WVU Baseball Biomechanics and Performance Center, created through a lead gift from alumnus Ken Kendrick, is a cutting-edge facility equipped with advanced tools like Trackman, force plates, and motion capture systems. Through a direct partnership with the School of Sport Sciences, students benefit from access to the center for hands-on learning, research, and professional preparation in sport performance and biomechanics.
Aerial view of Coal Rush game at Milan Puskar Stadium

Big 12 Athletic Facilities

WVU supports student-athlete development with modern training facilities and competition venues. Milan Puskar Stadium is the center for Mountaineer football, featuring a high-capacity game-day environment. The Coliseum Complex anchors indoor competition, including basketball, with updated seating and video.

WVU’s practice facilities, including the Caperton Indoor Facility, offer year-round training spaces. Additionally, the Athletic Performance Center centralizes strength and conditioning, sport-specific training, and support services for Olympic-sports programs.

Request Info

Want to know more about Sport Management at WVU? Fill out our request form to receive more information.

Visit

Experiencing campus is the best way to see if WVU is the right fit. Choose from in-person and virtual options.

Apply

Your first step to becoming a Mountaineer is completing our online application.