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Reynolds Hall and the Downtown area of campus
John Chambers College of Business and Economics

Entrepreneurship and Innovation, BSBA

The Entrepreneurship and Innovation major prepares you for starting new ventures, as well as positions in organizations that propose, analyze and implement entrepreneurial growth strategies. You will learn many important topics related to business planning, managing family businesses, social entrepreneurship, managing creativity and innovation, managing risk, and entrepreneurial finance.

Your Degree Plan

Along with preparing you to start your own business, this major will teach you to use your creativity to solve business problems or help existing organizations launch new products and enter new markets.
Take advantage of special options related to this major:

Honors

Expand your curiosity and enhance your curriculum through the WVU Honors College. Two programs are offered: Honors Foundations and Honors in Action.

The WVU Difference

What sets this program apart?

Learn by Doing

Get involved outside the classroom.

  • Vantage Ventures at Vantage Point is a facility with a strong entrepreneurial culture and easy access to thought leaders throughout the state. It provides a co-working and experiential classroom for students to work with startups.
  • This major provides many opportunities for hands-on learning. Students work very closely with the Encova Center for Innovation and Entrepreneurship where they function as consultants to local business and industries. Students also compete in business plan competitions, which allows the student to improve presentation skills and teaches them how to “pitch” an idea or product.
  • The Morris L. Hayhurst LaunchLab offers guidance and assistance through pitch competitions, grant applications, workshops, and more.
  • The Becker Academic Engagement Success Center offers tutoring, including a special supplemental instruction program for students taking introductory business courses. Study groups are led by recent students who were successful in the courses.
Connect with other students who share your academic interests as a member of:

View all of the student organizations you can join.

Careers and Outcomes

How does this degree prepare students for a career?

Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Has a Bright Outlook

Median Salary: $138,060

Possible Job Titles: District Sales Manager, Sales Director, Sales Manager, Sales Vice President (Sales VP)

Online Merchants

Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.

Has a Bright Outlook

Median Salary: $81,270

Possible Job Titles: Online Services Manager

Insurance Sales Agents

Sell life, property, casualty, health, automotive, or other types of insurance. May refer clients to independent brokers, work as an independent broker, or be employed by an insurance company.

Has a Bright Outlook

Median Salary: $60,370

Possible Job Titles: Insurance Agent, Insurance Broker, Sales Agent, Sales Representative

Securities, Commodities, and Financial Services Sales Agents

Buy and sell securities or commodities in investment and trading firms, or provide financial services to businesses and individuals. May advise customers about stocks, bonds, mutual funds, commodities, and market conditions.

Has a Bright Outlook

Median Salary: $78,140

Possible Job Titles: Broker, Equity Trader, Financial Advisor, Financial Consultant

Real Estate Brokers

Operate real estate office, or work for commercial real estate firm, overseeing real estate transactions. Other duties usually include selling real estate or renting properties and arranging loans.

Median Salary: $72,280

Possible Job Titles: Broker, Managing Broker, Real Estate Broker, Realtor

Admission Requirements

To be admitted to the Entrepreneurship and Innovation major, first-time freshmen must meet WVU's first-time freshman admission requirements. Interested in transferring? Review the transfer admission requirements.

Admission to Business

You must meet the following requirements:

  • High School GPA: 2.5
  • ACT Math: 20
  • SAT Math: 520

For direct admission to majors in the John Chambers College of Business and Economics

You must meet the following requirements:

  • High School GPA: 3.0

Tuition and Aid

How much does Entrepreneurship and Innovation at WVU cost? And how can you save?

Tuition and Fees

Estimated rates are available on our tuition website. Anyone who is not a current West Virginia resident, including international students, will be charged non-resident rates.

Scholarships

Estimate your eligibility for merit scholarships at WVU Morgantown.

Ways to Save

Beyond scholarships, here are other ways to reduce your cost of attending WVU.

Financial Aid

The most important step toward funding your future with financial aid for the Entrepreneurship and Innovation, BSBA is submitting the Free Application for Federal Student Aid, or FAFSA.

How to Complete the FAFSA

Ohio Tuition Reciprocity

As the result of a special agreement, students from Ohio who are fully admitted to Entrepreneurship and Innovation can enroll at WVU and pay in-state tuition rates. Students must be admitted to both the University and this major.

More About Ohio Tuition Reciprocity

Start at Another WVU Campus

You can start your career with WVU at another campus and transfer to WVU Morgantown.

Explore WVU System

Transfer Articulation Agreements

To simplify the transfer process, we have formal agreements with certain institutions. These agreements outline the courses you should take to prepare for transferring to WVU.

Review the full list of transfer articulation agreements to see if your institution is listed.

Learn How to Transfer Course Credits

Request Info

Want to know more about Entrepreneurship and Innovation at WVU? Fill out our request form to receive more information.

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